Bear in mind when Elon Musk promised Twitter Blue customers would see half the adverts? Properly, now that the characteristic has gone reside, the superb print tells a distinct story.
The perk doesn’t truly appear to take away half the adverts.
Primary Blue could have half the variety of adverts. We are going to provide the next tier with no adverts subsequent yr.
— Elon Musk (@elonmusk) December 13, 2022
“See roughly 50% fewer adverts within the For You and Following timelines,” Twitter’s web site states.
The reductions solely apply to timelines and never on promoted content material seen elsewhere on the platform, together with profiles and Twitter replies.
“There could also be occasions when there are extra or fewer non-promoted Tweets between promoted Tweets,” the web site states.
As Musk additionally famous in his December tweet, Twitter customers will be capable to pay for the next tier with no adverts. It’s unclear how it will work and if Musk will truly stick by his phrase of “no adverts.”